Ung yiu lin biography

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    With the success of two brands behind her, young and enterprising Ung Yiu Lin is on her way to building her fashion empire with KLutched.

    When Ung Yiu Lin was six years old, she could not understand why her mother had so many shoes — shoes of different colours, shapes and heels.

    Ung yiu lin biography

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  • Her mother told her, “You’ll understand when you’re older”… and boy, does she understand the concept of lots of shoes today. So much so that what seems to be the foundation block for Ung’s growing fashion empire of sorts is called SoesShoesShoes.

    “It couldn’t be singular … when it comes to women and shoes, it never is,” says Ung, when asked about the origins of the quirky shoe brand name.

    “So when coming up with a name, I wanted to play on that relationship between a woman and her shoes.”

    Ung is the founder, manager, producer and designer of ShoesShoesShoes, limited resortwear line Idylinn and the newly launched KLutched, which she runs with a partner.

    One look at her and her passion for fas